Archie CRM: from overview to collaboration

With our CRM software:

  • Keep a grip on corporate contact within your dynamic environment
  • Work proactively with business owners and other stakeholders
  • Become a leader in progressive service delivery

"At Archie, we look at CRM just a little differently," he said.

For us, it's not just about customers, it's about relationships. That's why we translated CRM into GRM: Municipal Relationship Management. Because municipalities do not work with "customers" in the traditional sense, but with entrepreneurs, administrative bodies, and all kinds of other stakeholders, among others.

Our software fits right in with that. We help municipalities strengthen those relationships, make contact more personal and easier, and really know what's going on."

Ruud Conijn presents Archie CRM as a solution for communication and relationship management at municipalities.

Ruud Conijn - Archie CRM enthusiastic

Why Archie is a perfect fit within Economic Affairs

Powerful features of Archie CRM for municipalities

Grip on relationship management

  • Central capture of all contact information

  • Complex relationship networks clearly in view

  • Working smart with AI tools (insight and workflows)

  • Real-time company data available through
    KvK mutation service

  • Understanding land allocation and business owners' location needs

Collaborate efficiently

  • Improved work processes

  • Linking Outlook Calendar and Calendar

  • Link Outlook Mail including documents

  • Insight into appointments of all colleagues

  • Targeted email marketing with MailChimp, Spotler or other email solutions.

  • Exporting data to Excel quickly and simply

Always and everywhere informed

  • Archie CRM Mobile App

  • Capture voice notes

  • Smart route planner

  • Clear calendar

  • Scan business cards

  • Push notifications of appointments made

Secure & time-saving for IT

  • AVG proof

  • Secure NL Cloud (ISO27001 and NEN7501)

  • On-premise in-house

  • Certificate security assessment (pen & hack tests)

  • Integration/API to other applications (case system)

The value of Archie CRM for these municipalities

Tip for other municipalities looking to get started

AVG proof CRM

Hard requirements for a CRM system

Archie CRM versus case system

Advantage of the mobile app

A central place for all information makes a professionalization move

With thanks to Gemeente Echt-Susteren (Hugo Zontrop), Gemeente Veenendaal (Annemarie Elbers and Gea Weersma) and CLOK (Herman Timmermans).

What do these congregations think?

Natasja van Asten - coordinator team Economy Municipality of Oss

Are you working in Economic Affairs and looking for an overview of the dynamics between entrepreneurs, organization and administration? With Archie you have everything at hand: digital files, analyses, social media and agenda management. Archie understands what relationship management is and you will notice that in both the product and the support.

Natasja van Asten, coordinator Team Economie at the municipality of Oss, uses Archie CRM for overview in business relations and organization management.
Portrait of Irma de Graaff, account manager at Zoetermeer municipality, who explains how Archie CRM makes her work more efficient.

Irma de Graaff` - account manager start-ups & scale-ups municipality of Zoetermeer

Archie helps increase our efficiency. We record all the contacts we have with business owners in it. Periodically the system gets an update from the Chamber of Commerce, so that the company file is up to date. I couldn't do my job without Archie!

Archie CRM supports not only Economic Affairs, but also other municipal departments in relationship management, electronic records and document management.

CRM for other departments within the municipality

Not only the Economic Affairs department deals with relationship management, electronic records and document management. Other departments can also significantly improve their work processes with Archie CRM. For example:

Leisure & culture

Clear contact management with associations, foundations and event organizers.

Urban development

Digital files for area developments, land allocation and cooperation with project partners.

Registry & governance

Structured relationship management with council members, advisory bodies and external stakeholders.

Communications

Centralized management of press relations, newsletters and public campaigns with results.

Want to know more of the possibilities?

Read how municipalities are working with Archie CRM

Municipality of Veenendaal

Because one of the employees in the Economy department has a visual impairment, an important requirement of the Veenendaal municipality for a CRM package was digital accessibility for the blind and visually impaired.

Gemeente Veenendaal chose a CRM package with digital accessibility, so that the blind and visually impaired can also work with it optimally.

Municipality of Oss

Customer-oriented work and an active market approach requires a good foundation. But what does customer-oriented work mean for Economic Affairs in practice and what does that foundation consist of? We look at this together with Marja van de Breevaart and Natasja van Asten-Bloem of the Municipality of Oss.

Oss City Hall, where Economic Affairs supports customer-oriented work and market approach.

Municipality of Zoetermeer

Helping starting entrepreneurs get started, advising companies with their questions about business and personnel, and stimulating business-to-business. This is what Ter Zake Het Ondernemershuis is working on, a partnership between the business community, education, interest groups and the municipality of Zoetermeer.

Two employees of Ter Zake Het Ondernemershuis in the municipality of Zoetermeer help starting entrepreneurs and advise companies on business and personnel.